Local tourists dominate Bali traditional snacks demand

17 June 2006, 21:50:18 (1393 clicks)

Local tourists remained dominating the demand of various snacks and food of Bali origin until today, especially the snacks and food made by Balinese with Bali label.

“Local tourists, mostly from Java and Sumatera, buy various Balinese snacks and food, like nuts, biscuit, brem, dodol paste, and snakeskin fruits, as souvenirs when they return from their holiday in Bali,” stated Hermawan, an owner of Bali traditional snacks and food on Jalan Sumatera on Wednesday, June 7.

He said, souvenirs in form of Bali traditional snacks and food are mostly bought by local tourists, especially on term holidays, where many food items of Bali origin are highly demanded in the market. Meanwhile foreigners only buy souvenirs in form of handicrafts.

The high preference of local tourists towards Bali traditional snacks and food cannot be separated from Bali as the tourism area which has attractive value to be visited by tourists, local and foreign. The comprehension of what the market needed makes many Bali traditional snacks and foot related stores and industries emerge.

“The comparison of Bali traditional snacks and food demand between local tourists and foreign ones can reach 1: 3,” he said while stating this tendency indirectly brings a fresh air for stores that sell Bali traditional snacks and food. It can be proven the products become the visitors’ favorite.

Hermawan admitted, in term of business, the store selling Balinese food products had a promising prospect. Many people when they visit a region, it is natural to buy gifts for their friends and relatives or anyone dear to them, which are unique to the particular region. No wonder many entrepreneurs emerge in selling unique gifts and souvenirs.

Nina, one employee of Bali traditional snacks and food store, admitted that local tourists were a promising segment in selling Bali traditional snacks and food. “Local tourists from all over Indonesia will spare a time to buy snacks and fruit of Bali origin. The brand name Bali alone will certainly sell,” she stated.

In order to face the competition among other similar stores, the traders must have a distinctive product, different from other stores. Cooperation with supplier and always sell products with the best quality will ensure the selling value of the store, as many customers love the product. Of course, the products’ price must be reasonable and place the customer satisfaction in our concern.

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